There is a sea full of different brands in the market but the content marketing research tells that still majority of these brands does not have a documented marketing strategy. Developing a content marketing strategy for your brand is as essential as keeping the quality of your content top-notch. A quality content is worth only when it reaches the targeted audience and can turn your readers into your brand’s prospects. ...
Thanks, Google! Its algorithm updates continued unabated in 2014, leading to panic among some search marketers and dread among many more. Now that Google has been on a mission to reduce the visibility of low-value pages, especially those that are over-optimized for keywords, does it seem like there are hardly any optimization techniques left that won’t get you dinged? There are, in ...
You know the feeling you get when you get a new client who needs a content strategy for a niche you know nothing about. Without knowing the details of the industry, including the competitions shortcomings, it can be a challenge to create a successful campaign. It’s important to increase your knowledge and develop a strategy that will succeed – but how do you ...
The needs of a large business organization are different from that of a small business. For this reason it is extremely important that before you make a decision on the type of web hosting you are going to chose, first you must understand the very nature and needs of your business organization. Typically there are 3 types of web hosting services; shared web ...
One of the deciding ranking factor is the thickness of a website and the number of unique and interesting content pages that it has. However, ranking a website with just a single page is also possible. Have you seen a single page website before? I believe you have (if you browse enough and are into discovering new stuff) but in case you haven’t; ...
Marketing is a way of branding your products. Every product that comes for sale is purchased in the hopes that the product or service is of good quality. Now with the improvement in technology, the public have taken up an interest in products sold online. A product with good review is found to be sold on a higher quantity and reaches the wider ...
Continue Reading →If you’ve got duplicate page problems, perhaps a canonical tag can solve your problems! Did you know that your pages might be cannibalizing each other in the search results? Help Google determine which pages should be ranking for your most important keywords by using the canonical and meta robots tags.
Transcript
Hi, I’m Brynna, and today we’re going to talk about the canonical tag. So what is the canonical tag? It’s a little piece of code that ...
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Free tools to track the progress of your website or blog so you can tweak your strategies for better results
In an age when Google search algorithmic updates are so fast and frequent, it’s just vital to keep a close watch on the health of your sites. Whether you have a blog or a website, you should be well-informed of everything issue that arises with your site so that you are ...
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When you are designing an effective marketing plan, you will need to establish Off Page SEO strategies that compliment the content you have already put together. But what is Off Page SEO, and how can it affect your website’s ranking? In this post, I will discuss how to make proper use of back links, social media networks and article submission networks to really put ...
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On Page SEO takes up a couple different forms, but it mostly refers to the ability to create a consistent source of relevant content on your site and making it easily accessible to search engines like Google, Bing or Yahoo. Deciding how to effectively market a website or blog can sometimes be a daunting task, and many people won’t know where to start. ...
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