How to Build Lists with Email Marketing

email marketing

Many businesses are quickly discovering that email marketing can be a vital part of their business. Emails can be a great way to keep in touch with customers, to offer them deals that will interest them and to invite them to special sales. The information and tips in this article can help you see all that email marketing has to offer your business.

Make sure your emails are closely targeted. When ...

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5 Killer Content Marketing Tools

web content tools

Got a million dollar idea and you’re not afraid to use it? You might want to consider how you cast your net to receive as much traffic online as possible to sell it. To help you wade through searching in vain for that golden rule, here is a list of marketing tools that can advance your idea to the max.

#1. RankTracker

We’ll start with RankTracker. RankTracker is a ...

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What Is PageRank and How Is It Earned and Transferred?

website PageRank

When a user types in a search query, the search engine’s number one goal is to return results that are high-quality, relevant, and able to best give them what they want. One of the 200+ factors Google takes into consideration to determine which web pages best fit the bill is PageRank.

What is PageRank?

PageRank is a link analysis algorithm used by Google to help determine the relative importance of a website.

Every ...

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5 Things To Make Sure Before Doing Online Marketing

website marketing

Marketing is a way of branding your products. Every product that comes for sale is purchased in the hopes that the product or service is of good quality. Now with the improvement in technology, the public have taken up an interest in products sold online. A product with good review is found to be sold on a higher quantity and reaches the wider ...

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Creating Multimedia Content that Drives Links

multimedia content

Multimedia content, such as infographics and videos, is user-friendly and highly sharable. And, because multimedia content is not text-centric, it can easily be “repurposed” for use in your offsite content and across your social media channels.

But, if created haphazardly, this type of content can harm your brand by appearing sloppy and unfinished. Instead of rushing to compete, or publishing content that doesn’t put your “best foot forward,” take a step back ...

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5 Video SEO Techniques to Boost Rank and Improve User Experience

SEO techniques

Videos are one of the best ways to generate traffic to your website. Video sites like YouTube have millions of users and the videos are more shareworthy than other forms of content. Most importantly, the search engines tend to favor videos in their search listings, making video SEO a reliable way to bring in targeted traffic. We have found five interesting video SEO techniques you can use to boost rank ...

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How To Set Up a Canonical Tag for your Website [VIDEO]

If you’ve got duplicate page problems, perhaps a canonical tag can solve your problems! Did you know that your pages might be cannibalizing each other in the search results? Help Google determine which pages should be ranking for your most important keywords by using the canonical and meta robots tags.

Transcript

Hi, I’m Brynna, and today we’re going to talk about the canonical tag. So what is the canonical tag? It’s a little piece of code that ...

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Boost your Blog’s Potential in Five Simple Steps

blogging tips

Blogs are the absolute dream of the modern SEO company. They invite discussion, keep content fresh, spread the word about the business and help SEO efforts enormously all at the same time and for generally little input.

However, there will always be those blogs that seem to crawl along at a rather paltry pace while others rake in the traffic and work wonders for their respective businesses…so why is this?

Well, more often ...

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Free SEO tools you need to know about.

SEO tools

Here is my guide to the free tools available from one of my favourite websites – moz.com

Moz.com is a website I just could not live without. They offer such a huge range of tools, and it would seem that they are making more and more of these free!

Here is my quick guide to some of the tools you can get for free from Moz (formerly SEOmoz) and how you might ...

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3 Core Things You Should Know About Traffic Growth (and Probably Forgot)

traffic-growth

If the title above is a bit presumptuous, I hope you’ll forgive me. The truth is, we all forget much more than we learn, and sometimes we need a reminder. Clearly, traffic alone isn’t the only metric that matters, but there’s also no denying that high enough traffic levels will solve almost any problem we as marketers and bloggers face.

If you master the ...

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