The 7 Best Content Types for Lead Generation

content-tips

Today, consumers spend an average of 79 days conducting online research before buying.

This means SEO, web design, and digital marketing agencies need a content marketing strategy that provides consumers with the answers they’re searching for while simultaneously generating leads to fill their agency’s sales pipeline.

The marketing landscape has changed. Where agencies used to be able to rely on advertising and direct outreach to ...

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Creating SEO Content for Search Engines AND Visitors

content management

No matter what industry you’re in, standing out from your competitors can be difficult. This is especially true in the realm of digital content creation, where you might have hundreds or thousands of competitors. This is the very reason we use the best practice concepts of search engine optimization – to, hopefully – pad the deck in our favor.

It’s an ongoing process. ...

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4 Powerful Ways You Can Automate Your Marketing

online marketing automationMarketing once used to be about carefully debated messages that were packaged in the most appealing ways by people who looked like Jon Hamm for people who looked like you and I to buy more. No more. And that’s not a comment on the impending demise of an iconic series.

But why marketing automation, you may ask. Because it works. And just as ...

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