Marketing once used to be about carefully debated messages that were packaged in the most appealing ways by people who looked like Jon Hamm for people who looked like you and I to buy more. No more. And that’s not a comment on the impending demise of an iconic series.
But why marketing automation, you may ask. Because it works. And just as ...
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Blogging is fast becoming an essential for businesses across a diverse range of sectors. Retail, I.T, travel, food & drink and entertainment brands have all done their fair share of dabbling in this commonly overlooked activity, and while some might be quick to rubbish the idea, it’s an undeniable fact that blogging has the potential to transform a brand.
It’s not quite true that ...
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If you’re in the business of SEO, you’re already well aware of the taxing chore of keeping up-to-date with the latest and greatest strategies. Luckily, here at Eyeflow we’ve worked to compile a list of our favorite SEO video tutorials and resources, helping you stay on top of all the latest SEO tips, strategies and trends to put you ahead of your ...
Multimedia content, such as infographics and videos, is user-friendly and highly sharable. And, because multimedia content is not text-centric, it can easily be “repurposed” for use in your offsite content and across your social media channels.
But, if created haphazardly, this type of content can harm your brand by appearing sloppy and unfinished. Instead of rushing to compete, or publishing content that doesn’t put your “best foot forward,” take a step back ...
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It’s been estimated that the average email user receives 147 emails every day. If your business markets through email, you’re facing some stiff competition in your customer’s inbox. Industry statistics show ...
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