RSS feeds enable users to subscribe to content notifications by topic or by
author. Users can subscribe to different RSS feeds such as "robots," then
whenever Make has an article that mentions robots, the user is immediately
notified. If the reader is also a subscriber, he/she can link directly to
the Make article using Texterity's digital edition platform. Texterity's
browser-only digital edition technology places a cookie on the subscriber's
computer the first time the subscriber accesses the digital edition . The cookie remembers
the subscriber's information and allows immediate access to the article
without screen names or downloads -- making targeted information
immediately available to the RSS subscriber.
Make's RSS feeds are available to everyone. Readers who do not subscribe to
Make magazine can still subscribe to the RSS feed and be notified that an
article of interest is now available. The reader may then choose to
purchase a newsstand copy.
"Our new RSS feed is an exciting way to provide our readers with immediate,
targeted access to information," stated Phillip Torrone, senior editor of
Make. "This technology enables us to ensure our enthusiastic readers never
miss the content in which they are most interested. When combined with digital editions , we deliver immediate
notification via RSS, then immediate access to the magazine article via the
Texterity digital edition."
"We are thrilled to partner with Make on this exciting application," stated
Martin Hensel, president of Texterity. "Make is an innovative publisher and
we are excited by the opportunity to demonstrate our RSS integration
capabilities with this publication."
For more information on Make's RSS program, please visit:
http://www.makezine.com/blog/archive/2006/09/public_beta_subscribe_to_a_pri.html
About Texterity, Inc.
Texterity ( www.texterity.com ) is a leading provider of complete digital
publishing solutions. With the most flexible solution in the industry,
publishers can choose a custom program ranging from basic services to fully
outsourced solutions with innovative circulation-building programs. Named
to the "EContent 100" as one of the "100 Companies that Matter Most in the
Digital Content Industry," Texterity provides the only true no-download
solution. Top publishers such as Time, Inc., Dow Jones & Co., CMP, Penton
Media, PennWell Corporation, Hearst, Condé Nast, Ziff Davis Media and IDG
all utilize Texterity to provide a rich viewing experience using only a
standard web browser. Privately held, Texterity is headquartered in
Southborough, MA.
About O'Reilly Media, Inc.
O'Reilly Media is the premier information source for leading-edge computer
technologies. The company's books, conferences, and web sites bring to
light the knowledge of technology innovators. O'Reilly books, known for the
animals on their covers, occupy a treasured place on the shelves of the
developers building the next generation of software. O'Reilly conferences
and summits bring alpha geeks and forward-thinking business leaders
together to shape the revolutionary ideas that spark new industries. From
the Internet to XML, open source, .NET, Java, and web services, O'Reilly
puts technologies on the map.
Texterity, TextCafe, Published Web Format, Digital Delivery Made Simple,
and the Texterity logo are registered trademarks or service marks of
Texterity, Inc.
For further information contact:
Texterity, Inc.
Cimarron Buser
(508) 804-3062
Author: Array
Previous article: 06 September 2007
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