NewsGator Technologies, the leading
RSS platform
company, today announced a partnership with nbbc, a new division of NBC
Universal, providing a marketplace for digital video syndication. As part
of the agreement, NewsGator will take video from nbbc and distribute it
through its NewsGator Online and Yahoo! Instant Messenger feeds.
The nbbc service aggregates content and distributes it to a network of
partner Web sites, while providing advertising revenue built into the
feeds. nbbc is combining its own NBC Universal content, as well as content
from providers such as A&E Network, CNET and Access Hollywood, then
syndicating that content to publishers.
NewsGator will feature nbbc content in NewsGator Online and Yahoo! Instant
Messenger feeds initially. The partnership will greatly expand the breadth
and diversity of available content for the full NewsGator platform.
NewsGator editors can now choose from a wide menu of videos from nbbc
content providers and select the best ones to redistribute through its
network.
"nbbc's video initiative is an important reflection of the expanding role
of video online," said NewsGator CEO J.B. Holston. "The integration of nbbc
video content across NewsGator's platform will greatly expand the
experience for our users and partners."
About NewsGator Technologies, Inc.
NewsGator Technologies is the world's leading RSS platform company.
Headquartered in Denver, CO, NewsGator develops and markets RSS aggregation
solutions for individual end users, enterprises and online content
providers. Using NewsGator products and solutions, businesses and consumers
can subscribe to news, information, podcasts and other relevant content
more efficiently and effectively than with traditional channels. With
NewsGator, users have access to RSS information via the Web, Microsoft
Outlook, mobile devices and both Windows- and Mac-based desktop clients.
All NewsGator products synchronize seamlessly, enabling users to read their
RSS feeds anywhere, anytime, with any device. For more information, visit
www.newsgator.com .
Contact Information:
Gavin Skillman
Corey Lewis
LaunchSquad (for NewsGator)
415.625.8555
Email Contact
Author: Array
Previous article: 09 October 2006
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