You know the feeling you get when you get a new client who needs a content strategy for a niche you know nothing about. Without knowing the details of the industry, including the competitions shortcomings, it can be a challenge to create a successful campaign. It’s important to increase your knowledge and develop a strategy that will succeed – but how do you ... Continue Reading →
The online world is full of opportunities and there are startups that have made millions of dollars in just a couple of years simply by creating an e-store with a large number of shoppers. With millions of ecommerce startups popping up on the World Wide Web, getting buyers on a startup e-commerce website can be a challenge. However, with the right strategies and ... Continue Reading →
I have a love-hate relationship with stock images. On the one hand, I know they don’t look authentic. I used to be very adamant about not using stock images on this site, and you will certainly never see a stock image pretending to be our team or any member of our team.
On the other hand, we often find when working with clients’ ... Continue Reading →
We’ve heard it countless times – Build an awesome product, and your customers will shout from the rooftops. Solve your customer’s big problems, and they’ll tell everyone. If you build it, they will evangelize.
Unfortunately, it’s not true. A very small percentage of the population is actively blogging and writing reviews. A slightly higher percentage may participate in ratings or sharing on social networks. ... Continue Reading →
Ever had an anti-computer or anti-technology moment? I had one recently when a program I was using “hijacked” my computer and stalled my progress for a few seconds – very annoying!
But some people are in a perpetual anti-technology moment when it comes to marketing their business online. They feel like it is a necessary thing to do today but seem to be annoyed by it all.
Some may express the frustration like ... Continue Reading →
I don’t care who you are; everyone makes mistakes in writing copy. Even the professionals who have to look at the copy with a jaundiced eye and tweak things. This is why we have drafts: because perfection seldom happens the first time around.
While the list of common copywriting mistakes could probably fill a small eBook, some are more common than most — like ... Continue Reading →
Maybe you’re watching this because you just want a bit of extra income to supplement your existing job, or maybe you want to get rid of your job altogether and replace it with an income source that will give you a bit more time and freedom.
Whatever your reason is for picking up this training program, I really hope you get a lot ... Continue Reading →
Everyone hopes their emails get read. We know that along with having a good relationship with the recipient, writing exceptional subject lines increases the chances our message gets opened in a crowded inbox. And everyone who writes email for sales and marketing purposes has read or heard something about writing the best subject lines … you know, the ones that are automatically opened ... Continue Reading →
YouTube is very much in vogue these days. It is easy to shoot a video and upload it online for netizens to see it. Many e-commerce ventures are using these videos to talk about their brand, products and services. As a result of their overeager attitude towards populating YouTube, hundreds of minutes of video are being put up on this video site every ... Continue Reading →
The needs of a large business organization are different from that of a small business. For this reason it is extremely important that before you make a decision on the type of web hosting you are going to chose, first you must understand the very nature and needs of your business organization. Typically there are 3 types of web hosting services; shared web ... Continue Reading →