Year: 2014

  • Email Marketing Explained: The Definitive Word on Subject Lines

    Everyone hopes their emails get read. We know that along with having a good relationship with the recipient, writing exceptional subject lines increases the chances our message gets opened in a crowded inbox. And everyone who writes email for sales and marketing purposes has read or heard something about writing the best subject lines … […]

  • Top 3 Video SEO Tricks to Optimize YouTube

    YouTube is very much in vogue these days. It is easy to shoot a video and upload it online for netizens to see it. Many e-commerce ventures are using these videos to talk about their brand, products and services. As a result of their overeager attitude towards populating YouTube, hundreds of minutes of video are […]

  • Understanding Dedicated Web Hosting

    The needs of a large business organization are different from that of a small business. For this reason it is extremely important that before you make a decision on the type of web hosting you are going to chose, first you must understand the very nature and needs of your business organization. Typically there are […]

  • 5 Unique Ways To Come Up With Blog Ideas

    Search engines continue to focus more and more heavily on regularly updated, well written content. And the reality is the 400 word basic blog posts that used to rank a few years ago simply won’t rank today and aren’t really helping in driving traffic to websites anymore. What we need to be posting today are […]

  • Why Your Website Is Not Making Money

    Location, location, location… it’s vital for brick-and-mortar storefronts and online businesses. It takes a lot of online marketing muscle and search engine optimization to ensure your website attracts targeted, qualified customers. If your website isn’t making money despite your best efforts, what can you do? Jayson DeMers wrote an article for Forbes about what to […]

  • International Marketing is More Than Just Translation

    If globalization has affected international trade at the street level, you can bet it has worked its way even deeper into online business, if only sometimes. Unfortunately, that “sometimes” means that people try to expand into foreign markets before they’ve considered all the problems and pitfalls that can arise. There are some obvious aspects of […]

  • Choosing Your Content: Videos and Animations

    Carrying on with this content evaluation, we move to something a little bit more modern and exciting. I say modern not because videos and animations are new things but because advances in technology have made it easier and more accessible to create and view video and animated content like never before. We are no longer […]

  • 6 Tips for Effective Email Campaign

    In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the author discusses the six things your direct mail pieces must contain in order to get people to visit your website. If you want to build your […]

  • How To SEO A Single Page Website

    One of the deciding ranking factor is the thickness of a website and the number of unique and interesting content pages that it has. However, ranking a website with just a single page is also possible. Have you seen a single page website before? I believe you have (if you browse enough and are into […]

  • The Definitive Guide to Keyword Research

    If you’ve ever wondered: “How do I find keywords my competition doesn’t know about?” “How do I know if a keyword is too hard to rank for?” “What’s the best keyword research tool on the market?” “Where do I even begin with keyword research after Google Hummingbird?” Then I’ve got just the thing for you: […]