Month: June 2013
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Top 10 Reasons to Utilize Video Marketing.
1. Conversions: Studies have shown that video can increase lead generation and shopping cart conversions. Videos are great for increasing open and click through rates in email, increasing form completions on PPC landing pages, and increasing conversions on any website. 2. SEO: Video has the ability to drastically impact universal search, and its interactive tendencies […]
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Business Blogging Pros, Cons, Best Practices.
According to a recent NM Incite report, there are over 181 million blogs around the world. The way many companies treat blogs in their content marketing mix is to incorporate blogs into their website as a section or subdomain, or host them on their own domain name as we do. With that kind of popularity, […]
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Copywriting For PPC Ads vs Your Content.
If your job is to create ads and write articles all day, it may be difficult to continue being innovative. You have to constantly write new information about the same topic, putting a fresh spin on it each time. What The People Want Think about what you want to read. What questions have you been […]
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Top Link Building Tactics for Publishers.
When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. It is one of the many reasons that content marketing has […]