Top 10 Reasons to Utilize Video Marketing.

video-marketing

1. Conversions: Studies have shown that video can increase lead generation and shopping cart conversions. Videos are great for increasing open and click through rates in email, increasing form completions on PPC landing pages, and increasing conversions on any website.

2. SEO: Video has the ability to drastically impact universal search, and its interactive tendencies result in high click through rates from web pages, which ultimately impacts SEO for the better.

3. Brand ...

Continue Reading →
0

Business Blogging Pros, Cons, Best Practices.

blogging

According to a recent NM Incite report, there are over 181 million blogs around the world. The way many companies treat blogs in their content marketing mix is to incorporate blogs into their website as a section or subdomain, or host them on their own domain name as we do.

With that kind of popularity, you would think everyone in business would know what a blog is and would be using them to ...

Continue Reading →
0

Copywriting For PPC Ads vs Your Content.

copywriting

If your job is to create ads and write articles all day, it may be difficult to continue being innovative. You have to constantly write new information about the same topic, putting a fresh spin on it each time.

What The People Want

Think about what you want to read. What questions have you been asked recently about your industry? What features of your products do your customers care most about? Focus on ...

Continue Reading →
0

Top Link Building Tactics for Publishers.

blog links

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities.

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion ...

Continue Reading →
0