How does SEO fit into any inbound marketing strategy? And why should this be the right strategy for my business? Well, let’s look at where inbound marketing came from, why this new kid on the block is suddenly getting all the headlines, and where it differs from what came before.
Inbound marketing is a term coined by Brian Halligan, co-founder (with Dharmesh Shah) of Hubspot, a marketing software company. ...Continue Reading →